Since our founding in 1979, BUA has been driven by a commitment to agents and their clients.  As Ohio’s largest full service, wholesale Brokerage General Agency, we serve thousands of insurance professionals across the country.  Our agent resources, case design and underwriting expertise provide you with products and customized client solutions not available anywhere else. Whether you're a longtime BUA broker or about to write your first case, we strive to make brokerage better.

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In a word (or three): service to agents.

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COVID-19 Life Insurance Underwriting Updates

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11-28-2023

"Would You Like Fries with That?" Adding Value to Permanent Life Insurance Proposals

Long-Term Care Awareness Month is almost over, but that doesn't mean the importance of planning should end. When your clients are interested in permanent life insurance coverage options, why not show them the added value of a living benefit rider? Think of it like saying, "Would you like fries with that?" When people are aware of the added benefits, they often will pay more for the value.

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