Experience, creativity and follow-through set BUA apart.  We serve thousands of insurance professionals throughout the country.  They return to BUA over and over again because they find we have a distinctive approach to finding the best solutions for their clients, an approach based on decades of experience, competitive analysis and underwriting depth.

Business Underwriters Associates began as a family business in 1979.  In 2022, BUA was acquired by Specialty Program Group, LLC.  SPG is a fully licensed holding company established to acquire and scale bestin-class insurance underwriting facilities and specialty businesses throughout North America.  BUA now employs 35 people in two Northeast Ohio locations and throughout the country.  Our staff includes an in-house underwriter, and professionals in life, health, annuity, disability, Medicare and long term care insurance. 

As a brokerage general agent, BUA is your advocate, with insurance carriers.  Our experience and understanding of the case you need to make is a powerful resource for client service and business growth.


We think analytically and dig into the details. We investigate carefully. Our process applied to your client’s needs will surprise you with its sensitivity and completeness.

Unbreakable Bonds

Our relationships with our customers comes first, and grow over time.  We routinely meet with our customers, provide extensive educational opportunities and create world-class incentives for producers.


BUA is known as a leader in client and case development.   This reputation results from the way we work with agents: unparalleled products, service and support leading to exceptional results.


The people of BUA work to earn your trust.  You can depend on honest underwriting and case design strategies designed to provide the right product, from the right carrier, at the right price. 

BUA is Underwriting. Understood.