Lincoln LifeGuarantee® UL (2013) – Rates as of 09/12/16

News Image 09-15-2016

Lincoln LifeGuarantee® UL (2013) – Rates as of 09/12/16

The life insurance industry is operating in a challenging environment, notably with pressure from historically low interest rates, making it increasingly important for us to take the fair and responsible steps necessary to ensure we both provide value to our policyholders and partners, and operate responsibly for the long-term.

This includes taking prudent measures in managing interest rate-sensitive products, while enhancing and expanding our broad portfolio of products that are less interest rate sensitive. In response to the persistent low interest rates, including the recent historic lows, there will be pricing increases on the Lincoln LifeGuarantee® UL product effective 9/12/16.

While actions that impact customers are never a first course of action, this decision is consistent with our philosophy of providing valuable solutions appropriately priced for market conditions. Lincoln remains committed to the Life Insurance business, and will continue to provide a comprehensive Life product portfolio with solutions that will help Lincoln and its advisors grow their businesses responsibly, and provide your clients with innovative options that help secure their financial futures.

Product Actions

Premium increases of approximately 8-12% across all ages, underwriting classes, and funding patterns.

Transition Guidelines

All states will be approved at rollout except Maryland, Oregon and Puerto Rico. This product is not available in New York. For approved states, there will be a transition period that begins September 12, 2016 and ends October 14, 2016. Any states not available at rollout will have a 30-day transition period from the date they become available.

• Formal applications signed, dated and received in good order in Lincoln’s home office on or before October 14, 2016 will receive the Lincoln LifeGuarantee® UL (2013) - 02/08/16 pricing

• Pending and issued business will also receive the Lincoln LifeGuarantee® UL (2013) - 02/08/16 pricing.

• For placed business, normal internal replacement guidelines apply. Rewrites will not be allowed.



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